A founder’s journey starts with an idea. An opportunity. A problem to be solved. Then those with the greatest entrepreneurial drive find a way to make that idea a reality.
In its early stages, it is this pursuit of innovation that propels a company forward. However, when it comes to seeking investment, it is no longer enough just to have a solution.
Investors – from pre-seed through to the later series rounds – are looking for a founder that can show they not only have an answer to a problem, but they have the expertise, skills and leadership to launch, scale and make a success of their business.
How do you go from a person with a great idea to being investable? And what does it mean to be attractive to investors at the different stages of your company’s journey?
Read our new eBook – Investable: How founders can raise their profile to boost attractiveness with investors – to see their responses and understand the 10 actionable steps you can take to improve your profile with investors.