Public Relations
From print to podcasts, stories crafted, pitched and landed to capture the attention of customers, employees, and investors.
Strategy & Messaging
Own the Narrative.
Great comms don’t start and finish with a press release. It takes a clear goal, a defined strategy, and sharp messaging. We partner with business and marketing leaders to clarify their positioning and create a plan that gets their story into market in the most impactful way.
What’s included in Strategy & Messaging
Comms & Social Audits
A deep dive into your comms channels and media presence to spot strengths, gaps, and opportunities.
Comms Strategy
A clear framework that ties messaging, channels, and campaigns directly to your business goals.
Brand Narrative
The story that sets you apart and shows customers, investors, and influencers why you matter.
Campaign Planning
Integrated campaigns that bring together the right tactics to boost awareness, demonstrate thought leadership, and drive leads.
Benefits of solid foundations
When your comms are built on strong messaging and a clear strategy, every campaign, pitch and piece of content works harder. Here’s how this comes to life.
Clarity That Cuts Through
Articulate a clear point of difference with messaging that’s easier to understand, harder to ignore, and more memorable for your target audiences.
Tailored to personas
Messaging shaped for your primary stakeholders, with the key points, language, and context that will resonate.
Consistency Across Channels
A unified messaging framework that ensures every press release, social post, and sales deck reinforces the same story at every touchpoint.
Campaigns That Drive Results
Integrated campaigns that elevate storytelling, spark conversations, and build the sales pipeline.
Explore Our Other Services
Social Media
Organic or paid, social strategies that turn followers into communities and conversations into leads.
Content
Content designed to spark engagement and drive action, from data-driven storytelling and customer advocacy to talking head videos.
GEO
Make your brand a trusted, repeatable source across AI-driven search through the AI Visibility Flywheel.
TREND MICRO
Levelling Up The Coverage Of A Security Leader
Public Relations
As an established security leader, Trend Micro wanted to strengthen journalist relationships and raise the quality of its media coverage. A forensic media relations programme elevated its presence across national, broadcast and tier‑one technology outlets.
The Feedback That Matters
Inevidesk’s strategic shift to an indirect sales model meant we had to reposition our brand towards a new audience. The Flywheelers’ understanding of the reseller landscape helped us to refine our messaging and quickly raise awareness of our offering with MSPs through media and social channels.
Tim Whiteley Co-Founder at Inevidesk
The Flywheelers team has played a crucial role in elevating our brand, and strengthening our position as a leader in cyber security skills. Beyond securing high-impact coverage and building relationships with tier-one media, their strategic consultancy helped shape our messaging, ensuring the successful positioning of our Reskill and Deploy offerings.
Dr Andrea Cullen CEO and Co-Founder at CAPSLOCK
The Flywheelers has been instrumental in shaping our brand vision and identity. Their creative expertise and dedicated approach helped us bring our ideas to life, perfectly capturing the essence of our company. We are therefore delighted to continue our partnership as we look to build market recognition of SecureAck and promote the potential of our security automation platform.
Simon Phillips Director at SecureAck
The Flywheelers really get what we’re aiming for as a top European fintech VC. They understand how we use communications as part of our platform services to highlight the successes of our portfolio companies and share insights with them. Since teaming up, not only has our brand gained more recognition, but we’ve also received great feedback from our Partners and portfolio companies.
Joanna Wlazlak Head of Platform at 13books Capital
The Flywheelers has been a great partner for us; they are professional and proactive, with a real passion and interest in technology and startups. They have supported both our own campaigns and worked alongside our portfolio companies, and their output is detailed and thoughtful. They have good relationships with key media publications and go the extra mile to deliver fantastic campaigns.
Sophie Day Head of Marketing & Founder Network at Smedvig Ventures
Our partnership with The Flywheelers has been transformative for the CAPSLOCK social channels. They’ve helped us not only grow our online community, but more importantly, reach a wider audience, supporting our mission of making cybersecurity careers accessible to everyone.
Dr Andrea Cullen CEO and Co-Founder at CAPSLOCK
Let's Put Your Story in Motion
Whether you're raising, scaling, or redefining your brand, we'll help you create communications that count.
Got questions?
We’ve answered some of the things often ask us about how we work.
We offer strategy and messaging, public relations, social media, content marketing, and GEO, delivered as single-focus or integrated programmes.
Our Subscription Model offers a more flexible approach to always-on communications – and this is where we see the greatest results and impact for our clients. We also support standalone projects at key milestones, such as funding announcements.
Yes. Our Subscription Model is designed for flexibility and agility, allowing clients to shift between our services as business or marketing priorities change. This keeps communications focused on what will deliver the greatest impact.
Yes. We run international programmes through a hub‑and‑spoke model, combining central strategy with in‑market expertise to deliver consistent messaging adapted for local audiences. You can find out more here.
Every programme is shaped around clear objectives and KPIs, with integrated strategy and execution designed to build momentum, reinforce credibility, and support long‑term business and marketing goals.